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Monday, November 12 • 2:30pm - 3:00pm
Credit Based Marketing Innovations

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The world is going digital, and that’s no different in the finance industry. Consumers are now using mobile phones to make payments, split the bill at restaurants, and monitor their bank accounts, so why should looking for credit be any different? Now, when looking for an auto loan or other credit opportunity, consumers want to shop for the right offer online, and compare rates instantly. This session will outline how to leverage new techniques, from mobile offers to omnichannel campaigns, that deliver the experiences consumers are looking for, while bringing credit marketing into the digital age.
Speakers
avatar for William Hope

William Hope

Director, Experian Automotive
Will Hope is Director, Field Sales for Experian Automotive. Focused on the Dealer Channel, he is responsible for a leading the sales organization across the entire Experian portfolio of solutions including risk mitigation, vehicle history, business intelligence, and marketing platforms... Read More →

William Hope Credit Based Marketing Innovations pdf
Monday November 12, 2018 2:30pm - 3:00pm MST
Rainmakers C
  Pre-Owned Con presented by Equifax, Breakout Session

Attendees (9)