In the rapidly-changing auto industry, staying on top of data and trends is essential. At CarGurus, data informs every part of our business, and the data tells us that for today's car buyers, the customer journey isn't just changing: It's fragmented across multiple devices, sites, and time.
Join us to learn:- What car shoppers expect and what they actually find during their research
- How car dealers should adapt to the changing buyer
- The dealer characteristics that are most important to buyers